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Title Details

RRP / List Price: $27.99

Title   Global Organizations 

ubiq Price: $25.19

Author   PETTINGER  ISBN   9781841122373  Add to shopping cart   
Publisher   Capstone Pubs Ltd Uk  Group   Commerce/Law View shopping cart
Binding   Paperback Category   Int Business  Terms and conditions
Edition   1/2002 Type   Go back
Publication Year    
Subject   Business & management 
Stock Status   Not currently in stock - contact store for availability 
Order Status   Not currently on order 
Synopsis This book offers a fast track route to understanding the organizational, economic and managerial pressures and constraints in managing global activities. It covers the key areas of strategic, marketing and financial priorities and demands and the need for corporate social, cultural and operational awareness and responsibility. It contains examples and lessons from some of the world's most successful businesses, including ABB, Nissan and Mattel Inc, and ideas from the world's smartest thinkers, including Gary Hamel, Peter Drucker, Naomi Klein, Sumantra Ghoshal and Chris Bartlett. It also includes a glossary of key concepts and a comprehensive resources guide.

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